Microsoft to sell Surface tablets through retail chains in US and Australia [Update]

Microsoft has announced today plans to make its Surface RT tablet available at retail stores as before long equally mid-December, to have full advantage of the holiday flavour. In improver to the extension of sources where Surface tablets will be available for consumers to purchase, Microsoft volition besides plough several of the temporary stores that were opened for the Surface launch into permanent retail outlets.

Panos Panay, General Manager of Microsoft Surface had the following to comment on the announcement:

"The public reaction to Surface has been exciting to see. We've increased production and are expanding the ways in which customers tin can interact with, feel and purchase Surface."

Starting from mid-December, consumers will be able to purchase a Surface tablet loaded with Windows RT from retail stores in the US and Australia, with more than countries being added in the coming months. This shows strong signs of progress for the company, attempting to push the product into every bit many hands as possible. Steve Schueler, corporate vice president, Microsoft Retail Sales and Marketing, continues:

"Our plan has been to expand the retail presence for Surface afterwards the start of the twelvemonth. Based on interest from retailers, we are giving them the option to carry Surface with Windows RT fifty-fifty earlier."

The hardware is currently available at Microsoft retail stores in the United states and Canada, as well as online in Australia, Communist china, French republic, Germany, and the UK (as well as the U.s. and Canada). The company isn't looking to slow downwardly with but the expansion of its stores and locations where is latest hardware is available as Microsoft has as well been in talks with landlords to bring stores to Europe.

The Surface tablets take been restricted to a scattering of markets, so it'south positive to see Microsoft taking measures to increase productivity besides as availability worldwide.

Update: According to a report over at Yahoo!, Staples is one of the named retail bondage that will be selling Surface tablets. The product volition be available in stores and online every bit early equally December 12th. Those who purchase a Surface RT tablet from Staples volition receive gratuitous personalised training, free support and free startup for their new tablet. If you opt for the $699 model you'll be eligible for a free data transfer from an onetime PC.

Source: Microsoft

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